FDP on Customer Experience Management
|The Institute organised Faculty Development Programme on Customer Experience Managementon Friday, 10th August, 2018. The FDP aimed to provide the participants the conceptual understanding of CEM concepts, tools and techniques adopted by marketers to bring in better Customer Experience Management.
A total of 30 participants hailing from various Management Institutions of Karnataka and Andhra Pradesh were present for the programme
The speakers, faculty members of RVIM and the participants
The programme was inaugurated Mr. Gurudutt Shenoy, CEM Consultant, Bangalore who addressed on the area“Customer Experience Journey, Framework and Implementation”.
The first session was on the “Introduction to the world of CEM and Case of Royal Enfield” delivered by Dr. Purushottam Bung, Professor & Director, RVIM.
Mr. Gurudutt Shenoy , CEM Consultant during the session
Third session on “Application of CEM in People Management”was delivered by Dr. Anupama K. Malagi Associate Professor, RVIM
Post lunch the session was on the topic was “Delighting Customers SIA way” taken by Ms. Kanchan Pai, National Sales Manager, Singapore International Airlines.
Ms. Kanchan Pai during her session
Mr. Sandeep Pai is welcomed by Mr. Mahesh G, Assistant Professor, RVIM
The moderator of the Faculty DevelopmentProgramme Prof. Anitha BM D’silva, Assistant Professor, RVIM receiving the memento.
The moderator of the Faculty DevelopmentProgramme Prof. Anitha BM D’silva, Assistant Professor, RVIM receiving the memento